Talks

“Everything should be made as simple as possible. But not simpler”. This is a great saying by Einstein. I try to live by it by always using cases to illustrate key concepts.

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Corporate programs

Workshops using the Matrix help companies better understand their current corporate brand’s identity and how they want to see it in the future. They also open up related questions such as communication, positioning, and reputation.

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Consulting and Education

In addition to teaching executive education at universities in Europe, I work as an independent and specialized brand strategy consultant and advisor

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